Secure & Protect Family's Future with Personalised Life Insurance

Written on the 23 June 2014

Australia is home to a thriving insurance market divided into three types – life insurance, general insurance and health insurance. Whilst the bigger insurance companies focus mostly on the profits and dividend yields there are some organisations offering more personalised, tailored financial advice that are fighting to be noticed. These thriving  insurance specialists are facing tough competition from banks and foreign financial conglomerate subsidiaries. Financial Adviser Steve Culpitt from Arrow Focus on Wealth  explains their fight against the big guys.

“With over 30 years of experience in the financial services industry, we are dedicated to providing the appropriate solutions for businesses and individuals but there is still such a stigma around smaller organisations offering tailored services. Instead of viewing us as effective organisations that provide personalised and valuable advice, Aussie families and businesses think they need to go to a ‘rip-off’ big company for security,” says Steve.

Sick of the stigma and determined to prove just how important his advice and experience is to small and medium-sized businesses, Steve decided he must speak now – even if he’s only able to help ONE Aussie family or business with the right insurance advice, it’s worth it.

“We assist clients to protect their lifestyles and grow their wealth. We do this by identifying ever changing financial goals and objectives, and then offering tailored, strategic financial and insurance solutions. We get the greatest satisfaction from knowing we've made the right choice for our clients,” says Steve, in comparison to financial advice companies who are only interested in the right choices for their shareholders.

While the big banks have recorded record profits in 2012, Steve and his dedicated wife Janet truly understand the difficulties one can face in life. “We understand things go wrong sometimes, and the last thing you want to do is worry about money,” says Steve. That’s why they really get to know their clients and then offer comprehensive insurance advice based on each client’s individual needs. A service that isn’t likely to be offered at a larger company.

Privately owned and directed by Steve and Janet Culpitt, Arrow Focus on Wealth Pty Ltd was established in 1999 to provide tailored financial planning  and insurance advice for real people. You are not just another client number. 

This material is not intended to constitute personal advice and must not be relied upon as such. This material is of a general nature only and has been prepared without taking into account your individual objectives, financial situation or needs. You should consider the appropriateness of this material having regard to your objectives, financial situation and needs and consider obtaining independent advice from a licensed financial adviser


Any advice in this website is general advice only. The content has been prepared without taking into account the investment objectives, financial situation or particular needs of any particular person. Before making a decision about any information contained on this website you should carefully consider the appropriateness of the information in light of your personal circumstances in addition to the information provided in the PDS of the relevant financial product. You should also consider seeking professional advice from your financial adviser.

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